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After the wedding Russell set up a house for him and Kimora in New York City, but her moodeling carreer had went off. Some accounts say because Kimora was reported to be difficult to work with. Kimora found herself bored, "Manicures, and sleeping all day wasn't fulfilling," she told VIBE Magazine. "Being around someone as driven as Russell rubs off on you. " When her Russell started passing out Phat Farm tees to some of his celebrity friends to promote his menswear, Kimora took hold of it, and in 1999 Baby Phat was born. As the company's creative director and president, Kimora began to expnad Baby Phat. The Baby Phat label is a cocky cat with her tail up . The baby phat label also appears on denim seperates, leather, outerwaer and handbags. Kimora recieved awards for her designs as well as the highly anticipated annual Baby Phat Fashion show. In January of 2004, Kimora and Russel sold the apparel and licensing of Phat Farm and Baby Phat to Kellwood Company for 140 million dollars, but they remained rights to peripheral items such as cosmetics and fragrances. In 2004, one of the busiest years for Kimora, the exppansion of Baby Phat Brand. Russell and Kimora Created the Simmons Jewelry Company to market jewelry items under Phat Farm and Baby Phat labels, which resulted in Kimora Lee Simmons brand. In the same year Kimora partnered with Vida Shoes International, INC. to create a new shoe line for Baby Phat to include wedges, boots, stelettos, and toddler shoes. In December of 2004, Kimora introduced a pink diamond-encrusted limited-edition Baby Phat cell phone, that retailed for $699.

Spring 2010 Fashion Show

Growing Up
Drop everything

In 2000, Kimora and Russell introduced Ming Lee to the world. Ming Lee is the god daughter of Tyra Banks. She is also a Baby Phat model and fashion designer along with her baby sister Aoki Lee. Aoki Lee was born in 2002. Aoki and Ming have their own clothing line and are the number one prority in Kimora's Life. They lived in a mansion in New York. It is 49,000 square-foot home, with 20 bathrooms on four acres in Saddleridge, New Jersey, serviced by five maids, four assistants, two live-in nannies, a full time chef an two drivers. Kimora, sports a 25-carat diamond ring, and owns a flock of luxury cars. Although Russell donates over one million dollars to 70 charities and sports a Timex, he sometimes finds himself defending his very expensive and outrageous wife. Russelll Simmons told New York Daily News "Every other week it's the same thing, and I'm upset about it and she's upset about it. This is all because Kimora is a African American, Asian woman, It's as if they think she's undeserving.